The concept behind new “The Network Media” logo was inspired by the industries of film and broadcast communication.
the logo concept is solely focused around using typography to communicate the brands message. Whilst the logotype dominates the design, the decision was taken to integrate subtle iconography, which would draw the viewer’s attention towards the industry of broadcast media.
The logo option achieves this by integrating a simplified camera and classic film reel icon, whilst the use of bright red and black aid in achieving the clients intentions of setting themselves apart as a young/ energetic media company.
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